In the day to day business start up and growth, companies have to decide on how much they will spend on search engine optimization services. Most companies, if not all, market their goods online to get a larger selling market probability. SEO consultants have four forms of payment services. Furthermore, clients may decide to work with an agency using more than one model type. It is important for clients to be conversant with payment plans before accepting services.
- Monthly retainer; the client and the consultant always have a discussion on the array of services to be offered and received. In this model, there is a set of fee to be paid because it provides the greatest ROI. The fee arrangement includes, regular analytic reports, press releases, on site content improvement, keyword search, building up links and optimization. The amount to be paid depends on the size of the client’s business and the extent of the services provided by the agency. Most businesses pay around $2,500 to $5,000.
- Contract services; this is a model that is made at fixed prices. Before a client is ready to engage in monthly payments, they will try out contract services that will have to be completed on time. The services are always advertised on all SEO related websites along with the fixed price. This is for startup businesses. They choose the contract plan as an entry point. The services include social media setup, copywriting, content audit, profile audit and link profile audit. The most one can spend on contract services is $7,500.
- Project based pricing; this is the same as contract fees. However, project pricing exempts custom projects created specifically for the client. Pricing varies according to the projects. After the company decides that they want to establish social media accounts, the SEO services professional or an agency decides on the scope and cost of the desired project. Most projects cost $1,000 to $30,000.
- Hour consulting; this is an hourly paid consultation. It is designed to be an hourly fee in exchange for services or information model. Payments always range from $100 to $300 per hour. There is no exception for an individual or agency.
When it comes to how much you ought to spend on your SEO services, really, it depends on value for the money you put it. Remember, the most expensive doesn’t always mean the best results; likewise, paying cheaply can make you end up with substandard SEO services.
Read about SEO for magicians > https://www.clickdo.co.uk/blog/seo-for-magicians